Let me show you how to solve your biggest problems simply that gets …

Your Life Easier!

Check out this page for example.

Ignore the actual content for a minute and notice how it “feels” to your eyes.

As you can see, it’s easy to read.

It’s punchy. It has short sentences. And best of all …

It Has Short Paragraphs!

And that’s really important because when your eye first “scans” the page, it calls up your brain and says, “Hey! this is easy to read!”

And your brain, in turn, decides to check it out.

Another cool thing about this article is that it’s going model the solution for you as your read.

How?

Simple.

These “Sub-Heads” Tell A Story Of Their Own!

Try it.

Scroll up to the top real quick and just read the subheads.

You can get complete “picture” of what this is all about just by scanning them …without actually reading the text.

It’s a technique called “dual readership path” and I learned it from great marketing.

The reason it’s important is because

Everybody Skims The Page Before Their Brain Commits To Reading It!

That’s totally normal.

And what’s the main thing that jumps out at the “scanning brain”?

That’s right. It’s the headline and the subhead.

So what’s really going on is

These Sub-Heads Are “Selling” The Brain On The Idea Of Reading The Whole Page!

Pretty cool, right?

See how easy this is to read?

And if you’re just scanning the page, you’ll still get an idea of what it’s about.

And here’s another thing about this article.

See the article isn’t really about “a convoluted process”.

Instead,

This Article Is Really About YOU!

And more specifically, it’s about you understanding your brain’s patterns of association to be able to solve any problem.

After all, if they don’t actually understand what is going on up there, how can you make it perform for you and make life easier?

So now that we’ve got you understanding your brain a little more, let me show you

5 Ways To Pilot Your Mind So You Can Make More Happen

1. First, make sure everything is about …YOU!
   Listen, as much as we want to achieve something, please someone, gain something, the fact is your mind has intentions of its own.
   It cares about ITSELF, it is a evolutionary survival mechanism, so everything you think needs to always “tie in” to how you can help your MIND’s INTENTION.
2. Even more important than “INTENTION” is the RESULTS.
   For example, if this article was all about ME and how great of I am, you’d leave, right?
   And if I made it all about YOU and how YOU need to SUCCEED, you might read some of it …but you’d ultimately leave because you know that already.
   But you’re still here and you’re still here for one reason: We’re talking about the RESULTS YOU WANT.
   In this case, we’re talking about how to influence your own mind with process.
   Doing that leads to RESULTS, and results lead to SUCCESS.
   And that’s probably why you’re here, right?
3. Use the magic words, “so you can”.
   Everybody’s going to tell you that when it comes to solving your problems, you need to ask yourself a lot of why questions.
   Don’t listen to them.
   If you want to actually solve real problems, you need to explain how the benefit directly relates to the results your mind wants to get.
   The “so you can” language pattern is perfect for this.
   Here’s an example.
   Let’s say you’re motivating yourself on taking action on something you don’t want to do, and you’re including reasoning.
   Now, the novice would say something like this:

   “Eating healthier meals will make me healthier. (Feature).
   These healthier meals are very nutritious, and I know that I will be making my body work better by giving it better fuels contained in each meal. This makes it easy for me to get up in the mornings and power through the day, and have energy for my kids! (Benefit.)“

   Now. That’s FAIR …but let’s use the magic words. Let’s re-write the last sentence.

   We’ll appeal to two of your mind’s desired results:

   Survival and attraction:

   “This makes it easy for me to get up in the mornings and power through the day, and have energy for my kids so you can have the energy for what you really want to be doing and have great things magnetically happen for you with ease. <–RESULT DRIVEN BENEFIT

   And this makes the whole process of finding your own motivating solutions just that much easier. Each meal that is pre-planned contains a complete balance of macro-nutrients, that you need …so you can easily and almost instantly look and, feel the closest you have ever felt to being healthy, and create high-energy of your own in a fraction of the time.” <– RESULT DRIVEN BENEFIT

   See there?
   Simple.

4. Address skepticism head on.
   Most people try to gloss over this.
   That’s a surefire way to decrease your minds response and obliterate trust because it’s like trying to ignore a giant elephant in the room.
   You both know it’s there and if you pretend it’s invisible, you look like a moron.
   The best approach is the “you might be wondering” language pattern.
   It works like this:
   First, you identify the main area of skepticism.
   In this example, let’s say you’re selling yourself on a course of exercise…and the mind’s main area of skepticism is that it thinks it will be too hard from an “effort” perspective.
   The next step is to address this objection by framing it as a question it might be having.
   Like this:

   “You might be wondering how you’re going to survive the brutal paces of having to train in a training group.”

   Now, it’s time to answer that question using the classic “Feel, Felt, Found Pattern.” (Which if you do aloud, maybe do when no one is around 🙂 )

   That looks like this:

   “I know exactly how you feel.
   In fact, others felt the same way when they started!
   And up until recently, there really was a brutal learning curve.
   In fact, it was worse than most people realise!
   But, I have found simple ways to get my motivated that take little effort.
   I am able to build an easy schedule for this, and it will be easy …I don’t need to make this complicated!
   In fact, I could just use my calendar, no expenses required, and when I think about it …it could actually be fun!”

5. Tell it (your mind) what to do next.
   Everything you think, say or write should have a desired end result that benefits you and your mind.
   It could be to make something happen. It could be to get an idea.
   Or maybe you just want your mind, to be “present”, or more aware.
   Whatever it is, you need to explicitly tell i to do it, and why.

For example,

There’s A Sneaky “Hidden Reason” I Wrote This For You.

The first (and primary) reason was to show you how easy it can be to create ideas that are engaging and profitable to you.

If you follow these steps, you can crank out really ideas, actions, and results  …you name it …all designed to genuinely help your mind while simultaneously creating a better life, building your personal effectiveness, and making your life easier.

The second purpose of the article was to get you to say, “Hot diggity! This makes sense! I can see how this would work. Tell me more!”

And if that sounds like you,

Here’s Something You’ll REALLY Like!

I’ve created a Book and an Advanced Training for you and I’d like you to have, FREE.

You can get the full scoop here, but here’s a “big picture” look at what’s covered:

• How to solve a problem faster than ever …so you can have more time and energy.
• A new way to think that causes your mind to like you, respect you, and view you as an authority …effortlessly from the very first day … so you can achieve more results, get a higher success rate, and enjoy your life more.
• A brand new approach to problem-solving that lets you influence yourself and the people who say “no” …without being pushy or obnoxious In fact, they actually enjoy hearing from you!

And much, much more.
The training itself is around 30 minutes, and it takes you into how I make these changes for myself and the extremely successful clients I consult to. You see inside the process that makes it all work. You can have it free here.

Here’s How To Get This, FREE.

First, go here and request it.

Just enter your name and tell me where to send everything and it’s yours.

Like I said, there’s no cost.

And if you’d like a little more info on what’s covered, you can go here and get the full scoop.

So if you’d like to create faster results, influence people, and ultimately do so with less effort, get this free training now.

Thanks for reading this and I look forward to “seeing” you on the training!

Sincerely,
John McAlpine

P.S. You should always include a P.S. …Even when you’re writing a report or an article.

Yeah yeah, I know …your English teacher from high school would tell you otherwise. But pay her no mind.

Here’s why.

Lots of people scroll down to the end of the article before reading the whole thing.

…And the P.S. is a great place to restate your main point.

Like this: In case you’re one of the people (like me) who skim to the P.S. before you read the page, here’s what this is about:

1. A cool way to make sure your mind is working for you.

2. Five ways to influence your mind to achieving results.

3. A free training that shows you more advanced strategies for getting results, influencing people and making life easier …all at the same time. (If you want to skip the article and check out the free class, you can do that here.)